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Established
in 2001, the Bad Ass trademark was originally created to offer consumers
with a cool and affordable alternative to existing mass-marketed eyewear
brands.
Today,
our global distribution network covers the Australian, the UK and the USA markets.
Our
quality, reputation and superior customer service has seen our business
grow, and we now cater for other eyewear categories. These include: extreme
sports, street wear, fashion, driving, golf, and water sports.
We
have many styles available for men and women.
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